Guides

Planning websites people actually approve.

Practical, honest guides from inside a working agency: getting words out of clients, structuring sites, and shipping sign-off that sticks. No fluff — the processes we use on real projects.

Process

The content-first web design process, step by step

What content-first design means in practice — six steps for deciding what a website says before anyone opens Figma, and why it halves revisions.

4 min read

How to plan a website sitemap your client will approve

A practical method for planning site structure — the earn-your-place test, navigation versus hierarchy, and sign-off before design starts.

4 min read

Working with clients

How to get website content out of clients (without chasing)

A working process for getting real words out of clients on time — structure first, one owner per section, and deadlines that mean something.

5 min read

Templates

The website content questionnaire that actually gets answered

A free, copy-paste website content questionnaire — 25 questions designed around how clients actually answer, with notes on why each earns its place.

4 min read